

Goal: Create branding for a soda customaization company that has strong 70’s modern, retro aesthetic.
Solution: Executed branding that has colors and typography to give the client satisfaction with their aesthetic while also tailoring to the family-friendly dynamic.
Early Planning and Sketches
Mood and Branding Board
Thumbnails and Ideation

Customize your way
Hippie Fizz is designed to have the customer be in control of their product and the ingredients they chose. With 33 unique flavors and combinations, the world is truly your oyster, or drink!



